Betclic Becomes Title Sponsor of 1st League, 2nd League, and 3rd League

The Polish Football Association (PZPN) and Betclic have signed the largest sponsorship deal in the history of Polish club football. From July 1, 2024, the second, third, and fourth league levels in Poland will be named Betclic 1. Liga, Betclic 2. Liga, and Betclic 3. Liga. This partnership, covering 108 clubs across three league levels, is a milestone in Polish football development.

Betclic, a leading European bookmaker, will be prominently featured on team jerseys and at broadcasts. The sponsorship includes significant financial support and a fan engagement program with no maximum funding limit, benefiting all participating clubs. Betclic will also provide free streaming of Betclic 1. Liga matches and selected Betclic 2. Liga matches on its app.

Betclic has been involved in Polish sports since 2019 and sponsors various teams and events. This new deal aims to elevate the league's level of organising and offer exciting projects for fans online and offline.